With their combined backgrounds in paramedicine, Patrick and Mark realised they shared more than a profession—they shared a mission. Both had spent years in emergency services while also working in health and fitness, and both had seen how traditional wellness programs failed to meet the needs of shift workers like them.

Long hours. Unpredictable schedules. Constant stress. Staying healthy under those conditions isn’t easy—and most fitness platforms simply aren’t built with that reality in mind.

That’s what led them to create Emergency Fit: a wellness platform made for first responders, by first responders. Built on Movement, their app delivers workouts, nutrition tips, and mindset tools—all designed to fit around the realities of shift work.

In this conversation, they share how they brought their vision to life and how the Movement platform (and Done For You service) helped them build something scalable, accessible, and truly impactful for their community.

Can you tell us a bit about yourself and your business?

We’re Patrick and Mark, co-directors of Emergency Fit—a health and fitness platform created specifically for first responders and shift workers. With our combined backgrounds in paramedicine and extensive experience in health and fitness, we understand the unique challenges our community faces.

Patrick brings a background in paramedicine, education, and training design, while Mark is an experienced paramedic, exercise physiologist, and personal trainer with decades of experience in the fitness industry. 

Together, we’ve built Emergency Fit to help shift workers take control of their physical and mental well-being with tailored, on-demand resources that work around their demanding schedules.

What led you to create an app? What problems, limitations or challenges were you experiencing?

We’ve seen firsthand how traditional health programs fall short for those working irregular hours, especially in high-stress roles like emergency services. From disrupted sleep cycles to limited time for exercise and cooking, shift workers face unique hurdles when it comes to staying fit and healthy.

We wanted to provide a central, reliable resource that delivered workouts, nutritional support, and wellness tools, all tailored to the realities of shift work.

"Creating an app allowed us to bring those resources to our community in a flexible, accessible way, anytime, anywhere."

Why did you choose Movement to create your app?

Movement provided us the functionality and customisability required to create our unique offering.

"It was evident Movement was experienced in the fitness industry with their showcase of other health and wellness platforms and a track record of helping other professionals like us to bring their vision to life."

Have you tried any other platforms to create something similar?

Yes, we explored many options ranging from having a native app developed to trying other DIY, no-code platforms. Movement provided the solutions we needed to build our platform and clearly had a track record in the health and fitness industry. 

Why did you choose Movement's Done for You service rather than build it yourself?

We began our build on our own, however, with both of us juggling multiple roles in health, fitness, and emergency services, we didn’t have the bandwidth to manage the build ourselves. We sought assistance from an external development team, however it became evident they did not have the expertise of the Movement platform to provide the user experience we required.

"We turned to Movement’s Done for You service which gave us peace of mind that the technical side was being handled with care and expertise."

The process has been smooth and collaborative with the team taking the time to understand our vision, our community, and what we needed from the app. 

What tangible benefits or measurable impact have you experienced since launching the app?

We have seen an uplift in user and community engagement, particularly from those members we have transitioned from our previous platform.

"One user, a paramedic, told us they’d struggled for years to stay consistent with training, but now, thanks to the app, they’re finally building a routine that fits around their roster. That’s exactly why we built this."

What has your user’s feedback been on the app?

Feedback has been overwhelmingly positive. One recurring comment we get is how much users appreciate having everything in one place. They love that they no longer need multiple apps for workouts, food ideas, sleep guidance, and mindset tools.

“After years of struggling with fatigue and stress from working night shifts in healthcare, Emergency Fit gave me the tools to take control of my well-being. The workouts are effective, and the mental health resources have been a game-changer.”
— Daniel P, ICU Nurse

“Emergency Fit has completely changed my approach to health and fitness. As a paramedic, long shifts made it hard to stay consistent, but the tailored programs fit perfectly into my schedule. I feel stronger, more focused, and ready for the demands of my job.”
— Sarah T, Paramedic

“This program is exactly what our team needed. We've seen improvements not just in fitness but in morale and camaraderie. Emergency Fit understands the pressures of our field and delivers results.”
— Caire H, Emergency Service Team Leader

Would you recommend Movement to others?

Certainly! If you’re looking to create a scalable and professional product in a short-period of time at an affordable price-point, Movement is for you. 

With Emergency Fit, Patrick and Mark didn’t just build an app—they built a resource their community can trust. By combining their professional expertise with Movement’s Done For You service, they were able to bring their vision to life without compromising on quality, functionality, or user experience. The result is a resilient, purpose-built platform that delivers real support to first responders and shift workers—exactly when and where they need it. We’re proud to have supported Emergency Fit and look forward to seeing how they continue to make an impact in the lives of first responders across the globe.

Ready to launch with ease? Our team has you covered so you can focus on the why, while we take care of the how.

Check out the Emergency Fit app or find them on Instagram.

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What is Movement?

Movement is the easiest way to create a custom branded app for your health, fitness and wellness content. All creation and management of your app is in your hands — no code, no developers, no big budget necessary!

Stay true to your look and feel with complete customization options. Custom subdomains, colors, layouts and styling mean your coaching app looks like you, not us.

Create and deliver courses, meditations, workouts, programs, articles and nutritional content to anyone, anywhere by sharing one simple link.

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