Dr. Amanda Fisher has spent more than fifteen years helping women talk about the things nobody wants to talk about. Since founding Empower Your Pelvis in 2011, the Doctor of Physical Therapy has built one of the most recognized voices in women's pelvic floor health in the US—through her 1:1 practice, her programs including Leakage Lockdown and Empowered in the Bedroom, a partnership with Burn Boot Camp On Demand, a podcast, and an Instagram community of over 129,000.

Her mission has always been simple: normalize pelvic health for the millions of women dealing with it quietly. What wasn't simple was her tech stack. With her programs on Kajabi, her free community on Skool, her 1:1 clients on Trainerize, and her funnels running through GoHighLevel, she was managing four platforms to run one business—and looking for somewhere that could finally hold it all in one place, under her own brand.

The answer was Movement.

Can you tell us about our business and who you help?

I'm a Doctor of Physical Therapy and I specialize in pelvic floor health. I work with women who are dealing with bladder leaks, prolapse, C-section recovery, and perimenopause and menopause—issues that affect so many women and that most people are still too embarrassed to talk about openly.

I have a virtual coaching practice, I see 1:1 clients, and I've been building out digital programs for a few years now. I recently closed my in-person clinic so I could put more focus back into the online side of the business—because honestly, the reach and the impact potential are so much bigger there.

My whole mission is to normalize pelvic health—it's something so many women deal with but don't talk about.

"I recently closed my in-person clinic so I could put more focus back into the online side of the business—because the reach and the impact potential are so much bigger there."

What problem were you facing before using Movement?

Everything was spread across too many different places. I was using Skool for my free community, Trainerize for my paying one-on-one clients, Kajabi where I had programs built out, and Go High Level handling all my emails and workflows.

On top of that, I had 35 active one-on-one clients (which I love), but there's just no way to scale that. When I'd sell a program, I'd watch people fall off after a few weeks with nothing to keep them going. I was also getting more and more into perimenopause and menopause coaching, where I really wanted to track things like protein and water intake for my clients and none of my platforms could do that in a way I could actually see. It was all just too fragmented.

"I was using Skool for my free community, Trainerize for my one-on-one clients, Kajabi where I had programs built out, and Go High Level handling all my emails and workflows… It was all just too fragmented."

What led you to create an app & platform with Movement?

I'd always wanted to reach more women than I could one-on-one. In the clinic, I could only help the people who could drive to my clinic. But pelvic floor issues affect 1 in 2 women, that's a massive number of people who either don't know help exists or can't access it.

I'd already proven the concept with Kajabi in 2021. Now, with the clinic closed and my focus fully on digital, it felt like the right time to do it properly. I also wanted something that could serve women at every stage: leakage, C-section recovery, perimenopause, all of it, in one place and in a way that actually fits how I think about coaching.

"I also wanted something that could serve women at every stage: leakage, C-section recovery, perimenopause, all of it, in one place and in a way that actually fits how I think about coaching."

Why did you choose Movement to create your own app & platform?

I'd actually heard about Movement about a year before I signed up - through Dr. Mae Hughes, who I knew was using it. She mentioned that you could either build it yourself or have the team do it for you, which stuck in my head. I sat on it for a while because I had so much going on with the clinic. But once I closed the in-person side of things and decided to put my focus back into the digital business, I came back to it.

I'd hit six figures off my Kajabi programs back in 2021, so I knew the demand was there, I just needed a platform that could actually support how I wanted to work. What stood out was that it was all in one place, it was under my brand, and the programs were structured in a way that made sense for a coaching business, not just a course platform.

It was really about finding somewhere that could bring all of that together, and where I could eventually move from the 1:1 model into something more group-based without building a whole new stack to do it.

"It was about finding somewhere that could bring all of it together, and where I could eventually move from the 1:1 model into something more group-based without building a whole new stack to do it."

Why did you choose Movement's Done For You service rather than build it yourself?

Honestly, I already had the content - it existed across Kajabi and YouTube. I just didn't have the time or the headspace to rebuild everything from scratch on a new platform while also running a practice.

Having someone take what I'd already built and structure it properly was the thing that actually got me over the line. I appreciated that the team didn't just dump everything in the way it was on Kajabi, they brought me in to look at the structure, asked how I wanted things to flow, and genuinely wanted it to make sense for how I coach. I'm not very tech savvy, so knowing there was a team behind it made a big difference.

"I appreciated that the team didn't just dump everything in the way it was on Kajabi, they brought me in to look at the structure, asked how I wanted things to flow, and genuinely wanted it to make sense for how I coach."

Amanda came to Movement with over a decade of expertise, a loyal audience, and programs she knew worked—scattered across three platforms with no clear way to scale. As a mom of three running her business solo, investing in the Done For You service was a deliberate decision to stop patching things together and build something that actually matched what she'd spent years creating.

What she got back was a structured foundation, a team that rebuilt the content flow until it fit how she coaches, and an app she's proud to put her name on. The team listened, moved quickly, and made the whole process feel collaborative rather than complicated.

For pelvic floor specialists, perimenopause coaches, and women's health practitioners who've spent years showing up for their clients, the scaling challenge is rarely about the content. It's about finding a platform that can hold the clinical depth of what they do without forcing them to stitch it together across half a dozen tools. Amanda's story is still being written, but the decision to consolidate Empower Your Pelvis onto one platform—and to finally build the scalable group offering her 1:1 work never allowed—is one a lot of practitioners in her space will recognize.

Explore the Empower Your Pelvis app or find Amanda on Instagram or her website.

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Ready to bring your programs, community, and coaching into one place—under your own brand?

Whether you're a pelvic floor specialist, perimenopause coach, or women's health practitioner juggling Kajabi, Skool, Trainerize, and a handful of other tools that were never built to work together, Movement gives you a single branded platform for everything—programs, courses, community, and 1:1 coaching—without the tech overwhelm. Your content is already there. Movement gives it a home worth sharing.

What is Movement?

Movement is an all-in-one platform that helps coaches, creators, and community builders launch beautifully branded apps and memberships—without needing to be technical or piece together multiple tools.

Whether you're offering courses, events or programs, selling digital products, or hosting a private community, Movement gives you everything you need in one place: content and video hosting, chats, events, directories, and more.

It’s designed to be intuitive for you and seamless for your audience—so you can focus on delivering value, not managing tech.

For coaches who are tired of stitching together tools like Kajabi, Squarespace, and Facebook Groups, Movement offers a simpler, more scalable way to grow your business and deepen client connection—all under your own brand.

Find out more or sign up for a free account here.